Sven Goebel holding a microphone and award on the Zinzino stage in Oslo in 2025

ENTREPRENEUR · NETWORKER · SPEAKER

DR.

SVEN
GOEBEL.

Building people.
Creating legacy.

Since 1992, Sven Goebel has built international network marketing organizations, with a consistent focus on people, trust and long-term growth.

BASED IN SWITZERLAND · CONNECTED GLOBALLYOSLO · ZINZINO VISION 2025

Zinzino Global PresidentZinzino · Sven & Audrey Goebel · 2025

Partner of the Year AwardZinzino · Sven & Audrey Goebel · Oslo 2025

Lifetime Achievement RecognitionAssociation of Network Marketing Professionals · Dallas 2025

Mastermind Faculty MemberMastermind Event · since 2024

Hall of Fame MemberBusiness For Home · Ambassador of Network Marketing

Global Top Earner #31Business For Home · Sven & Audrey · As of 19 Oct 2026

01 / JOURNEY & WORK

34 YEARS OF PERSPECTIVE

Entrepreneur.
Networker.
Human.

From research to international network marketing, Sven Goebel’s path spans both field leadership and corporate responsibility. Developing people, taking responsibility and sharing practical knowledge have remained central to his work.

Sven entered network marketing in 1992, while completing his doctorate at TU Darmstadt, through NSA, now The Juice PLUS+ Company. He went on to build international sales organizations for Quorum International and Unicity International, reaching each company’s highest global rank. A little over two decades later, he returned to The Juice PLUS+ Company — this time as Corporate Vice President, taking on responsibility on the corporate side. Through new sales initiatives and targeted team building, he helped double annual European revenue, already in the hundreds of millions, in just two years.

Read moreShow less

In 2017, Sven and Audrey Goebel co-founded Enhanzz AG in Switzerland with Sven and Christina Hennige, and Sven became its CEO. The 2022 merger with Zinzino gave Sven and Audrey an ownership stake in the company — and the opportunity to return to what they wanted to do most: work in the field as network marketers, building a new international organization alongside their partners. In November 2025, they reached Global President faster than any other team in Zinzino’s history. Today, they are among Zinzino’s leading partners worldwide, maintaining a consistent position in the top three.

1992First steps in direct selling
1993Started at Quorum International · until 1998
1994Doctor of Engineering (Dr.-Ing.) · TU Darmstadt
2001Unicity Network · until 2013
2002Development begins · The Happiness Circle
2008Foundation · Blue Ocean Consulting GmbH
2013Corporate Vice President · Juice PLUS+ · until 2017
2017Co-Founder and CEO · Enhanzz AG · until 2022
2022Joined Zinzino through the merger with Enhanzz AG
Official Blue Ocean Consulting GmbH logo

Blue Ocean Consulting GmbH was founded by Sven Goebel in Switzerland in 2008 as the operating company for his network marketing and consulting activities.

Read more

Today, Sven and Audrey Goebel operate their global Zinzino business through the company.

Official Blue Ocean Dream Lab logo

Blue Ocean Dream Lab turns experience in leadership and international team building into practical knowledge and digital tools. It also sets the strategic direction for the entire event infrastructure and supports its management.

Read more

Projects include the Insights for Insiders white papers and an AI-assisted business intelligence system for Sven and Audrey’s Zinzino business, providing clear insights for informed decisions.

Sven Goebel speaking about leadership culture at the Mastermind Leadership Summit in Sofia in 2026

02 / ON STAGE

Ideas that move.
Experience that matters.

Dr. Sven Goebel makes complex ideas clear, engaging and compelling. Recognized internationally for his work in network marketing, he draws on more than three decades of working directly with people and teams. That experience shapes his talks and training: clear ideas, simple principles and practical steps people can apply. As a faculty member of the Mastermind Academy and a speaker on stages around the world, he shares ideas that give people the confidence to act.

ZINZINO ANNUAL EVENT

2024–2026
  • 2026 · OSLO
    From Ambition to Significance
  • 2025 · OSLO
    Trust Your Wings
  • 2024 · OSLO
    The Happiness Circle

MASTERMIND EVENT

2024–2026
  • 2026 · SOFIA
    The 10X Power of Simple
  • 2025 · SOFIA
    The Language of a Leader
  • 2024 · VIRTUAL
    The MLM Blueprint

LEADERSHIP SUMMIT

2026
  • 2026 · SOFIA
    The Inner Edge of Leadership

BUSINESS FOR HOME

2021–2022
  • 2022 · AMSTERDAM
    10 Matters You Should Master
  • 2021 · AMSTERDAM
    10 Takeaways About Leadership

03 / RECOGNITION & MILESTONES

SELECTED HIGHLIGHTS

Recognition.
Milestones along the way.

Sven and Audrey Goebel with Zinzino’s Partner of the Year 2025 award on stage in Oslo
SVEN & AUDREY · OSLO 2025
2025 / ANMP · Association of Network Marketing Professionals

Lifetime Achievement Recognition

Honored in Dallas by the Association of Network Marketing Professionals. One of ten recipients of the inaugural award.

Award coverage ↗
ANMP Legendary Leader Award – retouched photograph of the original trophy
2025 / ZINZINO

Partner of the Year Award

Recognized together with Audrey at Zinzino’s 20th-anniversary gala in Oslo. The award honored their collaborative leadership, integrity and contribution to the growth of teams around the world.

Award coverage ↗
Zinzino Partner of the Year 2025 – retouched photograph of the original trophy
2025 / ZINZINO

Zinzino Global President

Sven and Audrey qualified together for Global President, Zinzino’s highest rank, in November 2025 — around three and a half years after joining Zinzino in April 2022.

Read the story ↗
Zinzino Global President – retouched photograph of Audrey and Sven Goebel’s award
Original cover of The Greatest Networkers in the World by John Milton Fogg

2011 / JOHN MILTON FOGG

The Greatest
Networkers in the World

Featured with his own chapter alongside 20 other network marketing leaders. Sven Goebel and Zinzino co-founder Ørjan Sæle were the only two Europeans portrayed — and it was through this book that they first connected. The rest is history.

Request the e-book ↗
International speakers on stage at the Mastermind Event 2026
MASTERMIND EVENT · SOFIA · 2026

04 / BEYOND THE SPOTLIGHT

What matters most.Family First.

BRINGING FAMILY AND BUSINESS TOGETHER · ZINZINO ANNIVERSARY 2025

Husband. Family man. Father of three sons.

Sven sees achievement and quality of life as closely connected. Audrey and their three sons are at the heart of that outlook: time together, good health, security and a happy family life.

Working alongside their older sons is a true blessing for Sven and Audrey. Together, they are building a business that future generations can carry forward, creating a lasting family legacy.

Read moreShow less

Years of working together in a spirit of trust have turned many of Sven’s business relationships into close friendships. Some now span decades, with health, security and the freedom to choose their own path among the values these friends share. These relationships inspire him to keep developing his business and growing as a person. Travelling together, sharing experiences and making time for conversations beyond work are an important part of those friendships.

Sport has long been part of Sven’s life. An injury brought 25 years of competitive tennis to an end, and he took up golf with much of the same competitive drive. He still enjoys an occasional round. His sporting background also includes martial arts, while skiing has remained a regular part of his life since his teens.

Sven and Audrey share a love of travel and a curiosity about the people, cultures and places they encounter. Regional food and memorable restaurants are part of the experience, as are their enthusiasm for cars and the pleasure of driving Alpine roads.

FAMILYGOLFSKIINGTRAVELAUTOMOBILESCUISINE

05 / SUCCESS & QUALITY OF LIFE

The Happiness
Circle.

There is more to a fulfilling life than visible success.

Sven Goebel began developing the Happiness Circle as early as 2002. Even then, he was exploring how to bring a broader, more holistic perspective to work in network marketing. The model connects six aspects of life and shows how they influence one another.

Read moreShow less

Career, finances and lifestyle represent outer wealth; health, personal growth and relationships form the inner foundation. The Life Score offers a personal snapshot: rating the six aspects reveals strengths and what may need more attention. Lasting outward success rests on a strong inner foundation.

Original Happiness Circle logo with a yellow smiley

06 / SELECTED COVERAGE

IN THE PRESS

In the press.
Sven’s story in print.

Cover of Direct Selling Magazine 05/2022 featuring Dr. Sven Goebel
COVERSTORY · DIRECT SELLING MAGAZINE · 05/2022The Future of Network MarketingThe Future of Network MarketingThe eight-page cover story traces three decades of network marketing and the work of Sven and Audrey Goebel. Original English edition, 2022.
FROM THE ARCHIVE / ORIGINAL ARTICLES AS PDF

07 / AN ENTREPRENEURIAL CHOICE

Why Zinzino?Science. Substance. Shared ambition.

Sven and Audrey with their team on the beach during the 2026 Ambassador TripAmbassador Trip 2026 · A moment with our team.

After decades in the industry, Sven and Audrey made a deliberate choice to work with Zinzino. Its test-based approach to personalized nutrition, international outlook and opportunity to build an organization with people align with what matters to them.

The 2022 combination of Enhanzz and Zinzino gave that decision an entrepreneurial dimension: Sven and Audrey became shareholders while returning to the field together. Today they develop their international organization, support leaders and invest in knowledge and tools for their network through the Blue Ocean Dream Lab.

08 / LET’S CONNECT

A conversation.
New possibilities.